MARKETING YOUR HOME
Once we are done preparing your house for sale and pricing it properly, your house still needs to be properly marketed to achieve market value. A good marketing plan will give your home the best exposure and also differentiates your home from similar properties. One of the major reasons not to sell your home yourself is that most home owners do not have access to the marketing clout that a Realtor can bring you. “For Sale By Owner,” or FSBO web sites simply do not bring your home the exposure it needs to ensure that the right buyers see it. Using a licensed Realtor ensures that your home will be fully marketed through the Multiple Listing Service to every other Realtor in London Ontario with all of their motivated, pre-qualified buyers. In addition, through Realtor.ca your home will be marketed globally 24 hours a day, seven days a week.
When you choose a Realtor to represent you, you need a good, committed professional with experience in today’s more competitive market. I am often shocked by the number of Realtors who don’t bother to take professional quality pictures of the home, who fail to do their homework and get details wrong on listings, and who do little more than post the listing on MLS. You are paying top dollar as a Seller and you deserve a professional marketing effort!
I offer a marketing package that will give your property the exposure and marketing edge it needs to achieve full market value. In addition to proper preparation of the home and market value pricing, your home will be featured:
On the front page of this web site: stevebaarda.com
On my company’s website: royallepagetriland.com
In a full-colour feature sheet that all prospective buyers will be offered.
Using “tent cards” throughout the house to highlight features that add value to your home or differentiate it from similar properties.
With top quality photographs that show your house in its best light and give a great first impression with potential buyers.
A prominent “For Sale” sign.
A thorough, accurate, MLS listing.
By hosting our company “caravan” that exposes your home first hand to other Realtors in my company. (40% of our listings sell “in house” to a client of another Royal LePage Triland agent, so it is wise to market to the people who will bring the buyers)
By hosting at least one open house sometime within the first 30 days, usually within the first two weeks your home is on the market.
Beyond this, some homes demand a unique and special focus. For example, for some properties I can help you arrange staging, cleaning, painters or even a pre-sale home inspection. Some properties warrant marketing in the places where people are coming to buy special properties like yours. We’ll discuss which extras your home may need, as well as other forms of advertising when we meet. You will always know what actions are being taken to sell your home, and will receive regular progress updates that provide feedback from showings and other interest on your home.
SERVICE | KNOWLEDGE | RESULTS
READY TO SELL?
Let’s Get the Process Started! Tell Steve a Little About Your Home and He Will Be in Touch to Discuss the Value and Marketing of Your Home.
Thinking About Selling?
Is Now the Time to Sell?
The Buyer’s Perspective
De-Cluttering and Staging
Selling Your Home
The Importance of Pricing
Marketing Your Home
Home Selling Documents
The Deal Is Firm, Now What?
Your Lawyer’s Role
Getting Ready for the Buyer
After Closing Day
334 Wellington Rd. S
London, Ontario N6C 4P6